What is a cookie
A cookie is a small file made up of letters and numbers that is downloaded onto a device when a person visits a website. These cookies are used to improve your experience, for example we will use the information to:
Recognise what you’ve put in your basket so we don’t have to ask again at the checkout
Provide a safe and secure service for online transactions
Measure how many people use our website to keep it running quickly and efficiently
Analyse how people use the site so we can make sure we provide the best possible service for our customers
Cookies cannot be used to:
Extract information from your device.

What cookies do we use
Functional
Functional cookies are used across the site to make sure certain features work properly like the shopping basket, checkout and my account section.
Specifically we use these to:
Remember the products you’ve ordered in your shopping basket
Remember the information you’ve entered in the checkout as you complete your purchase
Remember if you want to use our main site or our mobile site
Remember any of your information beyond your current visit unless you ask us to
We do not use these to:
Advertise products or services to you
Remember the information you’ve entered in the checkout as you complete your purchase
Analytical
Analytical cookies are used to measure site performance such as number of visitors, number of purchases and number of errors.
Specifically we use these to:
Gather anonymous statistics on how our website is used
Help us to identify and recreate any errors that may occur
We do not use these to:
Advertise products or services to you
Usability
Usability cookies work to make sure that we deliver the best possible user experience to you with our live chat, customer surveys and new design tests.
Specifically we use these cookies to:
Remember if you’ve already chosen to/not to fill out our customer survey
Remember whether you are to see our new or existing web designs and features
We do not use these to:
Collect any personal information
Advertise any products or services to you
Affiliate & Conversion Tracking
An affiliate is someone who has our permission to promote our products and services to potential customers, in exchange for a commission when a sale occurs. Affiliate tracking cookies are used to help us work out which customers have come from an affiliate’s website so we can accurately pay that commission.
Conversion tracking cookies are used to anonymously identify when you have come to our site from a paid link on a search engine or an advert on a third party site. We use this anonymous information to determine how well certain adverts are performing.
Specifically we use these cookies to:
Identify if you’ve visited us from an affiliate or conversion link
Tell our affiliate provider if you place an order. (We do not give them any of your details)
Measure how well adverts on third party sites are performing
We do not use these to:
Collect any personal information
To identify whether or not a visitor has clicked an affiliate or conversion link we use third party companies and as a result we have no control over the cookies set. For more information we have provided a link to each company’s privacy policy:
Doubleclick – http://www.google.com/intl/en/policies/
MSN Ad Center – http://advertising.microsoft.com/small-business/privacy-policy
Yahoo Marketing Solutions – http://info.yahoo.com/privacy/us/yahoo/
Google Adwords- http://www.google.com/intl/en/policies/privacy/
Partner
Partner cookies are set by third party companies on software that we use to provide you with the best possible experience. As the cookies are set by third parties we have no control over the cookies they set or what they are used for, for more information we have provided links to each company’s cookie policy:
Facebook http://en-gb.facebook.com/help/?page=176591669064814
Twitter https://twitter.com/privacy
AddThis http://www.addthis.com/privacy
Marketing / Advertising
Marketing / advertising cookies are linked to third party targeting software.
Specifically these cookies are used to:
Remember the products you viewed so you can be served relevant adverts on other sites
Track the effectiveness of our advertisements
We use third party companies to manage these cookies and as a result we have no control over the cookies set. For more information we have provided a link to each company’s privacy policy:
Google Display Network – http://www.google.com/intl/en/policies/
Criteo – http://www.criteo.com/us/privacy-policy
YouTube
We embed YouTube videos in some of our pages using YouTube’s privacy-enhanced mode. This may store cookies on your machine once you click play on the YouTube video, but it will not store any personally-identifiable information. We have no control over the cookies set. If you wish to delete these cookies, you can do so with your browser settings.
Apple
Apple provides interactive content that is accessible through the Phones4u website. This content uses a number of session and persistent cookies set by Apple to collect anonymous visitor and browser data that they use to improve your user experience. We have no control over the cookies set. If you wish to delete these cookies, you can do so with your browser settings.
How to control cookies
Altering your cookie settings is a relatively simple task however the process does differ between browsers. Here’s how to access your cookie settings in the most popular browsers.

Google Chrome:
Click on the Tools menu and select Options.
Click the Under the Bonnet tab and look for the Privacy section.
Choose the Cookie settings tab
From here you can change your settings as you see fit.

Internet Explorer 8, 9 & 10:
Choose Tools and then Internet Options.
Click the Privacy tab.
From here you can change your settings as you see fit.
(For specialised cookie settings, click on Advanced, click the Override cookies handling and change your settings).

Internet Explorer 7:
Choose Tools and then Internet Options.
Click the Privacy tab.
From here you can change your settings as you see fit.
(For specialised cookie settings, click on Advanced, click the Override cookies handling and change your settings).

Mozilla Firefox:
Click on Tools and then Options.
Select Privacy.
Select Cookies.
From here you can change your settings as you see fit.

Opera:
Go to Tools in main menu.
Go to Preferences at the bottom of the File menu (or press Alt+P to access them directly).
Click Privacy.
From here you can change your settings as you see fit.

Safari:
Choose Preferences from the Safari menu.
Select the Security icon.
Cookie settings will appear in the window.
From here you can change your settings as you see fit.
How to delete cookies
Deleting your cookie settings is also relatively easy but the process does differ between browsers. Here’s how to delete cookies in the most popular browsers.

Google Chrome:
Click on the Tools menu and select Options.
Click the Under the Bonnet tab and look for the Privacy section.
Click Clear browsing data.
Select Delete cookies and other site data to delete all cookies from the list.
Select Clear browsing history to delete traces of which websites you’ve visited.
Select Clear download history to delete records of which files and programs you’ve downloaded.
Select Empty the cache to delete cached websites.

Internet Explorer 9 & 10:
Choose Tools and then Safety..
Click Delete browsing history.
Tick the Cookies box and click Delete.

Internet Explorer 8:
Choose Safety on the command bar.
Click Delete browsing history.
Tick the Cookies box and click Delete.

Internet Explorer 7:
Choose Tools and then Options.
Click the General tab and look for the Browsing History section.
Click Delete and then click Delete Cookies.

Mozilla Firefox:
Click on Tools and then Options.
Select Privacy.
Select Show Cookies.
To remove a single cookie highlight it and click Remove cookies.
To remove all cookies click Remove all cookies.

Opera:
Go to Tools in main menu.
Click Delete private data.

Safari:
Choose Preferences from the Safari menu.
Select the Security icon.
Click Show cookies.
Select the cookies that you want to delete.
Click Delete.